One thing I think is cool about the service is that the reviews are displayed just as they are written by the customer. This means you get practical comments such as, “the camera is a silly shape to have swinging round your neck,”<\/EM> or…<\/P><\/DIV><\/A>
, “the screen scratches very easily”<\/EM> – which I think is a refreshing change from the techno-language sometimes used by manufacturers. The company has been going gangbusters and now works for Dixons,<\/A> Orange,<\/A> Jessops<\/A> and Misco<\/A> and has just served up it’s millionth<\/A> review. The whole thing is edge-tastic with all the management writing<\/A> blogs about their progress, tag cloud reviews and tools that let bloggers add reviews about products to the main site – so you can get your own back if what you’ve got, isn’t what you bought!<\/P><\/DIV><\/BLOCKQUOTE>
Given that I have been beating the UK innovation drum<\/A> lately, I should add Reevoo to my list. Especially given it is attentive enough to market conversations that someone came across my blog and added themselves<\/EM> to the list. Nice one Richard Anson. Beware revoo.com<\/STRONG> – that is not the site.<\/P>
So who else is thinking about local innovation? Here is a UK innovation wiki<\/A> from Futurescape, with a few nice pointers.<\/P>
Wait a minute – last.fm<\/A> is English? If it is then I take it all back. The UK rules in Web 2.0… seriously, the last.fm is the absololute dogs. It tracks what you listen to and makes recommendations based on other people’s playlists and or tags. The company is hiring PHP developers<\/A> too – so get over there if you would like to be involved in the future of finding of listening to music. <\/P>
Or just go sign up for the service…<\/P>
I was going to post a link to something called WWW2006 but it takes so long to load a page-because of Google-analytics?-that I won’t. <\/P>
Anyhow – that’s some UK stuff for you, dear local readers.<\/P>
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