{"id":406,"date":"2006-10-03T16:16:18","date_gmt":"2006-10-03T23:16:18","guid":{"rendered":"http:\/\/www.redmonk.com\/cote\/wp\/?p=406"},"modified":"2006-10-03T16:16:18","modified_gmt":"2006-10-03T23:16:18","slug":"the-network-and-the-enterprise-or-hey-its-not-a-bubble-if-no-one-pops-it-hey","status":"publish","type":"post","link":"https:\/\/redmonk.com\/cote\/2006\/10\/03\/the-network-and-the-enterprise-or-hey-its-not-a-bubble-if-no-one-pops-it-hey\/","title":{"rendered":"The Network and The Enterprise, or, &quot;Hey! It&#039;s not a bubble if no one pops it! Hey!&quot;"},"content":{"rendered":"<p>Here&#8217;s an email I sent to a recent b-school graduate this morning:<\/p>\n<blockquote>\n<p>I was listening to the recent <a href=\"http:\/\/gillmorgang.podshow.com\">Gillmor Gang<\/a> episode, and there was much talk, in the last two segments<\/p>\n<p><a href=\"http:\/\/www.podshow.com\/shows\/?mode=detail&#038;episode_id=28803\">http:\/\/www.podshow.com\/shows\/?mode=detail&#038;episode_id=28803<\/a><\/p>\n<p>and<\/p>\n<p><a href=\"http:\/\/www.podshow.com\/shows\/?mode=detail&#038;episode_id=28804\">http:\/\/www.podshow.com\/shows\/?mode=detail&#038;episode_id=28804<\/a><\/p>\n<p>where they start talking about the old (to put it cynically) &#8220;the internets [or &#8220;tubes&#8221;] are going to make Big Companies obsolete!&#8221;<\/p>\n<p>I of course eat up that kind of stuff. But, then I realized, I don&#8217;t have a base line for the intentions, benefits, and discussion of why you&#8217;d want a big company.<\/p>\n<p>So, I thought, surely there&#8217;s some articles, books, authors, etc. that would answer the seemingly dumb question, &#8220;why would I want a large company anyhow?&#8221; Now, the cynical answer (I&#8217;m full of cynical!) would be &#8220;so the people at the top can skim money off all the people in the rest of the hierarchy, but that&#8217;s a sort of bathroom graffiti understanding of things.<\/p>\n<p>So, any recommendations?<\/p>\n<\/blockquote>\n<p>I mean, I assume, and have long acted like, it&#8217;s all a good idea, and people seem to like it. But where&#8217;s the documentation?<\/p>\n<p>Now, aside from widening that question to all of you, dear readers, allow me do some riff-questioning on the idea:<\/p>\n<ul>\n<li>How much has, does, and will <a href=\"http:\/\/www.redmonk.com\/cote\/archives\/2006\/06\/the_wisdom_of_c.html\">The Network<\/a> effect the nature of the enterprise?<\/li>\n<li>Few people want more than 9-5. <a href=\"http:\/\/www.disambiguity.com\/2006\/09\/perhaps-the-women-have-something-better-on\/\">They have a &#8220;life.&#8221;<\/a> But, can a company be profitable in that way?<\/li>\n<li>Is this just small people complaining about <a href=\"http:\/\/www.lifehack.org\/articles\/lifehack\/creating-hardworking-idiots.html\">BigCo&#8217;s as rooms full of assholes<\/a>? In which case it&#8217;s time to <a href=\"http:\/\/www.bartelby.com\/59\/3\/ifyoucantsta.html\">get out of the kitchen<\/a>?<\/li>\n<li>Do only BigCo&#8217;s scale? How much scaling do you need? Can you ever say &#8220;well, we&#8217;ve finally grown enough this quarter, so we&#8217;re going to flat-line&#8221;? Or, even better, can you say something like, &#8220;well, what with open source, a sort of <a href=\"http:\/\/www.benkler.org\/wealth_of_networks\/index.php\/Download_PDFs_of_the_book\">Benkler notion of networks and participatory culture<\/a>, it turns out we can deliver what our customers need as a $10 million dollar company instead of as a $5 billion dollar company. So we&#8217;re shrinking&#8221;?<\/li>\n<\/ul>\n<p>To clarify what you&#8217;re thinking, <a href=\"http:\/\/www.google.com\/search?hl=en&#038;c2coff=1&#038;safe=off&#038;sa=X&#038;oi=spell&#038;resnum=0&#038;ct=result&#038;cd=1&#038;q=%22rainbows+and+sandals%22&#038;spell=1\">I wear flip-flops, not sandals. But I like chasin&#8217; rainbows<\/a>.<\/p>\n<p><!-- technorati tags start --><\/p>\n<p>Tags: <a href=\"http:\/\/www.technorati.com\/tag\/bigco\" rel=\"tag\">bigco<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/business\" rel=\"tag\">business<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/gillmorgang\" rel=\"tag\">gillmorgang<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/management\" rel=\"tag\">management<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/questions\" rel=\"tag\">questions<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/shareholder\" rel=\"tag\">shareholder<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/small\" rel=\"tag\">small<\/a><\/p>\n<p><!-- technorati tags end --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s an email I sent to a recent b-school graduate this morning: I was listening to the recent Gillmor Gang episode, and there was much talk, in the last two segments http:\/\/www.podshow.com\/shows\/?mode=detail&#038;episode_id=28803 and http:\/\/www.podshow.com\/shows\/?mode=detail&#038;episode_id=28804 where they start talking about the old (to put it cynically) &#8220;the internets [or &#8220;tubes&#8221;] are going to make Big Companies [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,19],"tags":[],"class_list":["post-406","post","type-post","status-publish","format-standard","hentry","category-companies","category-open-source"],"acf":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/posts\/406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/comments?post=406"}],"version-history":[{"count":0,"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/posts\/406\/revisions"}],"wp:attachment":[{"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/media?parent=406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/categories?post=406"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redmonk.com\/cote\/wp-json\/wp\/v2\/tags?post=406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}