---
title: "Monktoberfest 2016: Laurel Ruma - Big Beer and the Unicorn Hedge"
date: 2016-11-18T00:08:42Z
modified: 2017-02-20T18:05:50Z
permalink: "https://redmonk.com/videos/monktoberfest-laurel-ruma-big-beer-and-the-unicorn-hedge/"
type: video
status: publish
excerpt: ""
wpid: 728
series:
  - Monktoberfest 2016
channel:
  - RedMonk Tech Events
featured_image: "https://redmonk.com/wp-content/uploads/2017/02/Laurel-Ruma-Thumbnail.jpg"
timestamp: 2017-02-20T18:05:50Z
tags:
  - Monktoberfest 2016
  - RedMonk Tech Events
---

[Laurel Ruma](https://twitter.com/laurelatoreilly) provides an economic view into the world of beer distribution with an analysis on how Big Beer is competing with the rise of microbreweries.