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	<title>Comments on: Salesforce: Using the Force to Further its Platform Ambitions</title>
	<atom:link href="http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/feed/" rel="self" type="application/rss+xml" />
	<link>http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/</link>
	<description>because technology is just another ecosystem</description>
	<pubDate>Wed, 07 Jan 2009 23:25:53 +0000</pubDate>
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		<title>By: tecosystems &#187; Force.com, Amazon, Facebook: Different Tools, Different Jobs</title>
		<link>http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/comment-page-1/#comment-493715</link>
		<dc:creator>tecosystems &#187; Force.com, Amazon, Facebook: Different Tools, Different Jobs</dc:creator>
		<pubDate>Thu, 20 Nov 2008 03:44:46 +0000</pubDate>
		<guid isPermaLink="false">http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/#comment-493715</guid>
		<description>[...] has jumped on the cloud bandwagon with both feet: do you agree? A: Yes. Last year&#8217;s launch of Force.com was obviously the initial foray, product-wise, into that space, but this year&#8217;s event was [...]</description>
		<content:encoded><![CDATA[<p>[...] has jumped on the cloud bandwagon with both feet: do you agree? A: Yes. Last year&#8217;s launch of Force.com was obviously the initial foray, product-wise, into that space, but this year&#8217;s event was [...]</p>
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		<title>By: Niraj J</title>
		<link>http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/comment-page-1/#comment-174585</link>
		<dc:creator>Niraj J</dc:creator>
		<pubDate>Mon, 01 Oct 2007 17:04:28 +0000</pubDate>
		<guid isPermaLink="false">http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/#comment-174585</guid>
		<description>Does anyone know when is Google coming out with its SaaS Stack. with GWT , mashupeditior , gears etc - feels like Google is more in tune with industry standard programming models.

http://www.gandalf-lab.com/blog/2007/07/google-and-saas-stack-vendor.html</description>
		<content:encoded><![CDATA[<p>Does anyone know when is Google coming out with its SaaS Stack. with GWT , mashupeditior , gears etc - feels like Google is more in tune with industry standard programming models.</p>
<p><a href="http://www.gandalf-lab.com/blog/2007/07/google-and-saas-stack-vendor.html" >http://www.gandalf-lab.com/blog/2007/07/google-and-saas-stack-vendor.html</a></p>
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		<title>By: Riselocal.Com &#187; Comment on Salesforce: Using the Force to Further its Platform &#8230;</title>
		<link>http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/comment-page-1/#comment-173824</link>
		<dc:creator>Riselocal.Com &#187; Comment on Salesforce: Using the Force to Further its Platform &#8230;</dc:creator>
		<pubDate>Sat, 29 Sep 2007 15:06:29 +0000</pubDate>
		<guid isPermaLink="false">http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/#comment-173824</guid>
		<description>[...] wrote an interesting post today on Comment on Salesforce: Using the Force to Further its Platform &#8230;Here&#8217;s a quick [...]</description>
		<content:encoded><![CDATA[<p>[...] wrote an interesting post today on Comment on Salesforce: Using the Force to Further its Platform &#8230;Here&#8217;s a quick [...]</p>
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		<title>By: Mike Olson</title>
		<link>http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/comment-page-1/#comment-173557</link>
		<dc:creator>Mike Olson</dc:creator>
		<pubDate>Sat, 29 Sep 2007 01:34:35 +0000</pubDate>
		<guid isPermaLink="false">http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/#comment-173557</guid>
		<description>I was at UC Berkeley today for a talk by Craig Weissman from Salesforce. He covered the platform in considerably more detail than I had seen before. It was very interesting, and I'm impressed by what the company has done.
A major challenge, as you say, is to get developers to adopt Apex for building applications. I wondered, going in, if it might not make sense for Salesforce.com to open source the language, a la Python or Ruby, and encourage other platform vendors to adopt it. That would take a lot of risk out of learning and using the language.
After Craig's talk, though, it's clear that it would never work. The language includes primitives, including data types and operations, that depend heavily on the Salesforce.com data model, including the schema for the underlying Oracle database. In a sense, the problem is the same one Google cites: It's no good releasing the source code if it is so closely bound to an operating environment that nobody else runs.
Interesting times, though. Amazon, Yahoo!, Joyent and now Salesforce are all making a run at platform ubiquity, betting that somebody can be Microsoft in the 21st century. It's way too early to say whether it will work, but you have to admire the ambition.</description>
		<content:encoded><![CDATA[<p>I was at UC Berkeley today for a talk by Craig Weissman from Salesforce. He covered the platform in considerably more detail than I had seen before. It was very interesting, and I&#8217;m impressed by what the company has done.<br />
A major challenge, as you say, is to get developers to adopt Apex for building applications. I wondered, going in, if it might not make sense for Salesforce.com to open source the language, a la Python or Ruby, and encourage other platform vendors to adopt it. That would take a lot of risk out of learning and using the language.<br />
After Craig&#8217;s talk, though, it&#8217;s clear that it would never work. The language includes primitives, including data types and operations, that depend heavily on the Salesforce.com data model, including the schema for the underlying Oracle database. In a sense, the problem is the same one Google cites: It&#8217;s no good releasing the source code if it is so closely bound to an operating environment that nobody else runs.<br />
Interesting times, though. Amazon, Yahoo!, Joyent and now Salesforce are all making a run at platform ubiquity, betting that somebody can be Microsoft in the 21st century. It&#8217;s way too early to say whether it will work, but you have to admire the ambition.</p>
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		<title>By: Niraj J</title>
		<link>http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/comment-page-1/#comment-172348</link>
		<dc:creator>Niraj J</dc:creator>
		<pubDate>Wed, 26 Sep 2007 19:39:00 +0000</pubDate>
		<guid isPermaLink="false">http://redmonk.com/sogrady/2007/09/26/salesforce-using-the-force-to-further-its-platform-ambitions/#comment-172348</guid>
		<description>SUNW (oops JAVA) answer to "The $64,000 question"

They want to be the GE of Airline Industry providing the engines to Boings and Airbuses 
and potentially boings of the world providing airlines to carriers.

Seems like Jonathan's logic is that you end up making less and less money as you move up the value chain. In one of his blogs he argued that GE makes more money than Boing and Boing more than airline carriers and that the Airlines industry has a history of loses. 

To me seems like it is opposite for computing , where the most money is made as you move up. The googles and SFDC's are the most profitable.

read this for reference http://blogs.sun.com/jonathan/entry/looking_back_on_commodities</description>
		<content:encoded><![CDATA[<p>SUNW (oops JAVA) answer to &#8220;The $64,000 question&#8221;</p>
<p>They want to be the GE of Airline Industry providing the engines to Boings and Airbuses<br />
and potentially boings of the world providing airlines to carriers.</p>
<p>Seems like Jonathan&#8217;s logic is that you end up making less and less money as you move up the value chain. In one of his blogs he argued that GE makes more money than Boing and Boing more than airline carriers and that the Airlines industry has a history of loses. </p>
<p>To me seems like it is opposite for computing , where the most money is made as you move up. The googles and SFDC&#8217;s are the most profitable.</p>
<p>read this for reference <a href="http://blogs.sun.com/jonathan/entry/looking_back_on_commodities" >http://blogs.sun.com/jonathan/entry/looking_back_on_commodities</a></p>
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