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It's time for organizations and companies to aggregate Twitter

At some point in the past few years, organizations and companies started aggregating all of their employees blogs and sometimes related blogs. People need to start doing this for Twitter. Clearly, this is just an application of the pulse of open source template.

This has the great aggregating effect of aggregating together a stock archive of the conversation about the organization – for general attention-ganking, PR, research, and navel-gazing purposes – but also making it easier for people to start following the relevant conversations. It’s introducing findablity to people in Twitter. Right now, if I want to make sure I’m following interesting people in, say, the Eclipse community who’re on Twitter, it’s largely a manual process. There’s no nice gardening going on as there is for blogs.

In theory, this whole pulse idea could be packaged up to be as easily deployable as “planet” sites. Here, “pulse” is the operational brand-name of aggregating Twitter accounts, where as “planet” is the tried and true operation brand-name of aggregating blogs.

Really, this is just another idea to make my life easier: I want to more easily track down people, searching on the organization affiliation vector, to follow.

Disclaimer: Eclipse is a client.

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Categories: Collaborative, Ideas, Marketing, Social Software, The New Thing.

Comment Feed

4 Responses

  1. I love this idea. I'm sure the tools will come around soon enough to aggregate Twitter and everything else in our lives.

  2. FWIW, I've made some patches to Venus to support Twitter aggregation, as seen at IrishPulse: Here they are.

Continuing the Discussion

  1. […] Cote thinks that it’s time for organizations and companies to aggregate Twitter: In theory, this whole pulse idea could be packaged up to be as easily deployable as ‘planet’ […]

  2. […] Update: Ted Leung posted about this today as well, I see, linking to this call for an “out-of-the-box” Twitter aggregator: […]